The Local
Butcher.
Stategy / Branding / Collateral / Environmental / Packaging
Following years as a franchise under a different name, the proprietors of the Winter Park meat house embarked on a rebranding journey, creating a new independent entity: The Local Butcher and Market. In a community that does not offer many meat house options, merely competing isn't enough; you must also distinguish yourself. Embodying the essence of local flavor, The Local Butcher epitomizes the spirit of home-grown goodness. Through the incorporation of butchery icons, patterns, and a contemporary color palette, the branding system seamlessly adapts to fulfill their diverse array of requirements.
Role: Creative Director / Art Director / Designer
More Work.