Seacoast
Bank.
Strategy / Branding / Collateral / Interactive / Non-Traditional / Photography / Video
Seacoast Bank, Florida's sixth-largest publicly traded bank, has been a trusted ally to Floridians for over 95 years. With technology rapidly advancing and online/mobile banking gaining popularity, Seacoast sought assistance to ensure its brand stayed ahead of the curve. The rebranding strategy aims to present Seacoast as a local community bank equipped with the products, services, and technological prowess of a larger institution. The outcome? A bank that exceeds expectations and delivers on all fronts, truly "Better by all accounts."
Role: Creative Director / Art Director / Copywriter
Additional Credits:
AD/Design – Robert Merrick
CW – Tom Woodward, Gene Albamonte, Jim Darlington
More Work.